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02Capability

Software

Product design and engineering. The playout, scheduling and delivery systems our own output depends on — written in-house, running in production, fixed by the people who wrote them.

  • Playout
  • Scheduling
  • Delivery APIs

The platform our stations run on is the same platform we design, write and maintain. There is no vendor between the people operating the service and the people who can change it.

Why in-house

Off-the-shelf broadcast automation is sold to organisations with an engineering department and a procurement cycle. Our requirements were short and almost none of them appeared on a feature matrix, so we built to them directly.

What that buys

We can change the system on a Tuesday afternoon. When something breaks at four in the morning, the person who gets the alert can read the code that caused it.

API first

The website, the apps and the playout all read the same data from the same place, so there is one version of what is happening rather than four.


Also worth reading

Next steps

Let’s build something worth broadcasting.

Airtime, a platform, or someone who genuinely understands both. Tell us which one you need.

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